Interaction with Libelle
more fun for Libelle's app users
The assignment
Libelle is a Dutch women's magazine that reaches over 4 million people per month. However, there is currently limited interaction between users of the app and the magazine. Both parties are eager to see this change.
Final result
The interviews clarified that the users are excited about livestreams, polls and send in advices. Small interactions like sending support through leaving a heart was something the users did not really enjoy. Commenting was not recieved good either.
Screens
With the time I had left at DPG Media, I set up a real world test for livestreams in the app. Unfortunately the editorial did not have enough time to go through with this before my time at DPG was up.
The app revolves around fun and inspiration. In this prototype it's all about the fun and interaction to test what users think.
Interactive prototype
Research in all its shapes
In this project research was a central point. To explore how I could engage users better, I engaged in ideation with what I could immediately conceive, conducted interviews with stakeholders, interviewed the users, and researched competitors.
Want to know more?
When you're interested in knowing more about the project and process, feel free to e-mail me for a coffee.
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